Episode 39: Used Car Reconditioning: Profit Center or Expensive Mistake? – Fixed Ops Focus with Dave Rogers and Steve Shaw
In Episode 39, Steve Shaw and Dave Rogers tackle one of the hottest topics in fixed operations today: Should used car reconditioning be treated as a profit center or just a necessary expense?
They break down the real pros and cons of each approach and deliver practical strategies including:
- The power of a dedicated used car technician team
- Why a 24–48-hour recon turnaround is a game-changer
- The case for an after-hours recon center
- How proper reconditioning impacts speed-to-market, gross profit, and customer satisfaction
Whether you’re a fixed ops director, used car manager, or dealer principal, this episode gives you the framework to turn your reconditioning operation from a cost center into a true profit driver.
Listen now for straight-talk strategies that can add serious dollars to your bottom line.
Connect & Learn More:
https://steveshawtraining.com
https://steveshawuniversity.com
https://FixedOps360.com
https://ServiceAdvisorFoundations.com
