Episode 14: Wrapping Up NADA – The AI Revolution Hits the Show Floor: In this episode of Fixed Ops Focus, hosts Dave Rogers (the Professor of Profit) and Steve Shaw (the Sultan of the Service Lane) wrap up their deep dive into the National Automobile Dealers Association (NADA) Convention – the automotive industry’s premier event where dealers, vendors, and innovators converge in Las Vegas.
Dave and Steve unpack the AI revolution sweeping the vendor floor. They highlight the vendors pushing the envelope with powerful AI tools, the legacy heavyweights still dominating, and the flood of fresh products and solutions that had dealers taking notice. From real-world AI applications reshaping fixed operations to innovations dealers can actually put to work, they cut through the hype to reveal what’s genuinely promising and what could drive meaningful results in your service department. Dave shares his personal top picks from the show floor – the vendors and technologies that stood out in the sea of booths and buzz. Steve explores how AI and training are coming together to elevate technician skills, boost customer retention, and unlock new levels of profitability in ways old-school approaches simply can’t match.
They also get real about the downside: the crazy high cost of attending – in dollars and sanity – can feel downright punishing. Yet there’s a bittersweet trade-off. You spend the money, skip the gambling and drinking, and still walk away richer from the irreplaceable camaraderie, late-night parties, reunions with old friends, and fresh industry connections that spark ideas, deals, and
friendships you simply can’t replicate anywhere else. No fluff, no corporate spin – just straight talk from two fixed ops veterans on what dealers need to take away from NADA. If you’re in the service lane and want clear, actionable insights on where AI is headed and how it can impact your bottom line, this episode is your post-show debrief.
Tune in to Fixed Ops Focus for stories, strategies, and success that treat fixed ops like the profit powerhouse it truly is. Available now wherever you get your podcasts!
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For world-class fixed operations training, visit: SteveShawTraining.com and SteveShawUniversity.com



