Episode 94: No One Reads Your Emails: Email Is NOT Training – Fixed Ops Focus with Dave Rogers and Steve Shaw
Sending an email to your team is not training — no one reads it, no one cares, and no one takes action because you hit send. On this episode of Fixed Ops Focus, Steve Shaw and Dave Rogers call out the habit that’s quietly killing service departments: managers leading from the inbox.
An email is not coaching. An email is not a review. An email is laziness, and your associates know it — it tells them you don’t care enough to show up. Steve and Dave break down why “I sent the email” fools managers into thinking they led, and why training, coaching, and reviews only happen face to face.
If you’re a Dealer Principal, Fixed Ops Director, or Service Manager who counts an email as leadership, this one is for you. No excuses.
In this episode:
- Why an email to your associates is not training
- The hard truth: no one reads your emails — and no one cares
- Why “I sent the email” is a manager fooling himself
- An email is not coaching
- An email is not a review
- What your team hears when you manage from the inbox: you don’t care
- Why training, coaching, and reviews happen face to face — period
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